Ferrari Purosangue Price: What You Get For Nearly $400,000

Summary

• Ferrari’s first-ever SUV, the Purosangue, boasts a 6.5-liter V-12 engine that delivers 715 horsepower, setting a new benchmark for performance SUVs.
• With a top speed of 193 mph and acceleration from 0 to 60 mph in just 3.3 seconds, the Purosangue competes with Ferrari’s sports and supercars.
• The Purosangue’s sleek design, luxury interior options, advanced technology, and premium pricing position it as a top contender in the exclusive SUV market.

Throughout Ferrari‘s long, illustrious history, the Prancing Horse brand has defined elegance and performance in the automotive industry. With its first road car, the 125 S, released in 1947, Ferrari has since released countless iconic, ground-breaking sports/supercars that set the standards for everyone else to chase. Because Ferrari is known for its two-door performance cars, the idea of a Ferrari SUV caused a lot of head-scratching and controversy.

Fast-forward to 2022, Ferrari released the high-performance Purosangue SUV after five years of development. Along with its roaring V-12 engines, Ferrari has retained a long-standing reputation for producing some of the most beautiful cars on the market. There was speculation about whether the Purosangue could continue this, but Ferrari ensured their first-ever SUV would be just as recognizable as their supercars.

With a starting price of $398,350, the Ferrari Purosangue is one of the most expensive production SUVs ever. At just shy of $400,000, you’d expect the Purosangue to come equipped with all the performance and luxury an SUV could produce, precisely what Ferrari delivered. With the power to rival modern-day supercars, here’s everything included for the Ferrari Purosangue.

In order to give you the most up-to-date and accurate information possible, the data used to compile this article was sourced from Ferrari, and other authoritative sources, including Car And Driver.

A Classic Ferrari V-12 Under The Hood

A staple element of Ferrari’s legacy in the automotive industry is its mighty engines. While many Ferraris come with engines such as V-8s, the V-12 will always be synonymous with the Prancing Horse. Under the hood of the Purosangue is a 6.5-liter V-12, the same engine as the brand’s flagship supercar, the 812 Superfast. Despite being at a lower tune, the sole SUV in Ferrari’s current range still produces record-breaking performance.

Up To 725 Horsepower With Blistering Speeds

Overall, the Ferrari Purosangue’s V-12 delivers 715 horsepower and 528 pound-feet of torque, making it the most potent combustion-engined SUV on sale at base level. The Jeep Grand Cherokee Trackhawk can provide up to 1000 horsepower with the Hennessy Performance package but produces 707 horsepower as standard.

Ferrari Purosangue

(Data was collected from Ferrari)

In addition to setting the standard in terms of raw power, the 715 horses beneath the Purosangue’s shell allow the SUV to be one of the fastest in its segment, with a whopping top speed of 193 miles per hour. Only the Aston Martin DBX707 can match the Ferrari’s maximum speed, with both models topping out at this number.

Acceleration also doesn’t go amiss for the Purosangue, with Ferrari claiming that the SUV can rocket from 0 to 60 miles per hour in just 3.3 seconds, once again allowing the model to compete with the very best Ferrari has to offer in 2024, but the sports car segment as a whole.

In Comparison With The Rest Of Ferrari’s Range

Speaking of the Italian automaker’s current fleet in 2024, the Purosangue matches closer to both Ferrari’s sports and supercars in terms of speed and power. Sticking with production cars, the 296 GTB is the cheapest Ferrari on sale in 2024, priced at $338,255. Of course, being a two-door coupe sports car, it comes with better acceleration, and it is the best rear-wheel-drive vehicle that Car and Driver have ever tested.

Hitting 60 miles per hour in just 2.4 seconds, the 296 GTB also has a top speed of 205, beating out the Purosangue in both departments. No one expected the SUV to trump the smaller sports cars, but with it being only 12 miles per hour slower at maximum speed and less than a second behind the 296’s 0 to 60 miles per hour, any ideas that the Purosangue isn’t an actual Ferrari were quickly squashed.

Regarding the 812 models, the Superfast, and the convertible GTS, the performance is expectedly bolstered compared to the Purosangue, with the two models sharing the same 6.5-liter V12. The 812 GTS carries the torch for the nameplate after the Superfast was discontinued, excluding the limited edition 812 Competizione. The GTS produces a maximum of 789 horsepower and 530 pound-feet of torque. While the torque levels remain similar, the increase in horsepower allows for a top speed of 211 miles per hour.

It’s Sleek, Aerodynamic Design And Luxury Interior Finish

Over the years, Ferrari has released cars with drastically different designs from each other, but they all have one underlying similarity. Almost every vehicle that has left the gates of Maranello strikes a perfect balance of aggression with classic Italian elegance, allowing each model to be unmistakably a Ferrari.

The long lineage of low-slung Ferrari performance cars makes the most of smooth curves and fierce aero-focused components. That was what Ferrari most definitely managed to capture this philosophy for their first four-door production model. Spending quite a lot of time in the wind tunnel, the Purosangue aerodynamic-focused design is instantly noticed with the hood panel curving down to the front bumper. The front bumper feeds air through the wheel arch and keeps the wheel sealed, preventing unwanted turbulence.

24 Different Exterior Colors With Six Different Wheel Options

Keeping on topic with the Purosangue’s design options for the exterior, the choices aren’t as extensive as those of other luxury or performance SUVs, but that’s to be expected with a vehicle as exclusive as a Ferrari, let alone their first venture into the SUV segment.

When building your Purosangue, you’ll have 24 exterior colors. These include Ferrari’s standard colors, as well as historical and historical options. A matte red paint job and an exceptional black Nero Purosangue finish are also available.

Ferrari offers six different rim designs for the Purosangue to match the paintwork, with some additional accessories to spice things up a touch. There are three variants of the standard rim design; one is finished in chrome, and the other is in the Matt Grigio Corsa color. The three forged wheel designs bring the aggressive side of the Purosangue to life, with two options featuring black accents and the final being finished in liquid silver entirely. The forged rims also come with titanium bolts.

A Wide Range Of Alcántara and Leather Upholstery Designs

Options are just as extensive inside the Purosangue, with the SUV retaining the sports car Ferrari feel while introducing heightened levels of luxury and comfort. You can choose Alcántara or leather upholstery for the Purosangue, with 14 options for the former and 15 for the latter.

All different tones of black, red, beige, brown, and blue are available, giving you plenty of ways to match the inside with the outside. If you select the Specific Design seats option, 18 different stitching colors can be chosen for the prancing horse logo embedded into the seat headrests, along with various color lining choices.

Coming With The Latest Technology Ferrari Has To Offer

To maximize Purosangue’s experience, Ferrari went to extra lengths to ensure their first-ever SUV could compete at the top of its class. Taking elements from their flagship supercars and introducing all-new mechanical features, the Purosangue has become a unique entry into Ferrari’s lineup in more ways than you might have guessed.

The Purosangue features what Ferrari calls an advanced four-wheel-drive system, which uses driveline technology from the four-seater GT4C Lusso and the blistering fast SF-90 hybrid supercar. Torque vectoring supplies power to the front axle, with an eight-speed automatic transmission between the rear wheels.

Independent Four-Wheel Steering And Anti-Lock Braking

Keeping on topic with the technology derived from other Ferraris, the Purosangue features the same four-wheel steering system as seen in the 812 Competizione. Four-wheel steering adds practicality for SUVs by increasing the vehicle’s turn circle, allowing for improved maneuverability at lower speeds.

A system that debuted with the 296 BTG sports car is the anti-lock braking controller called ‘evo’. Despite seeing great success on the 296, the system has been improved for the Purosangue to allow the SUV to handle tougher conditions with more confidence. It uses the SUV’s stability control system to help the ABS determine the vehicle’s speed under braking, subsequently reducing potential locking.

All-New Ferrari Active Suspension

A comfortable, smooth ride is a huge determining factor in whether an SUV hits the mark for its segment. Ferrari’s release beforehand primarily focused solely on extracting performance, consequently leading to Ferrari developing an active suspension system.

Being seen for the first time in the Purosangue, wheel articulation is an area that sees significant benefits, such as using hydraulic shock absorbers with an electric motor to tackle different surfaces and road conditions as effectively as possible. This helps provide the best of both words; handling performance when needed, and comfort when the driver is simply cruising around in no rush to get anywhere.

What SUVs Rival The Ferrari Purosangue?

Despite the Purosangue being one of the most exclusive performance SUVs on sale today, it still has a handful of rivals within the segment that stand toe-to-toe with the Ferrari. While there really aren’t many SUVs that provide equal or similar performance specs as the Purosangue, a couple of brands are also leading the charge, with one of them only being next door to Maranello.

The Lamborghini Urus

The model next door comes from one of Ferrari’s closest competitors, Lamborghini. Releasing the Urus in 2017, the performance SUV reached new territory in 2024 but couldn’t quite match Ferrari’s first-time entry into the segment. Under the hood of the ’24 Urus is a smaller 4.0-liter V-8, which produces 631 horsepower in the Urus S and 657 horsepower in the Urus Performante.

As for pricing, the Urus costs significantly less than the Purosangue, starting at $237,850 for the base Urus S and increasing to $269,885 for the Urus Performante. A big reason for this is the increased rarity of the Purosangue, although the performance specs are very close between the two. The ’24 Urus has a top speed of 190 miles per hour, only 3 miles per hour slower than its new rival.

The Aston Martin DBX707

Another sports car manufacturer that now competes at the pinnacle of the performance SUV segment is Aston Martin, with the DBX707 leading the charge for the iconic British brand. The Performance of the Aston Martin brings it closer to the Purosangue, with its 4.0-liter V-8 producing 697 horsepower and 663 pound-feet of torque. However, despite also not matching the Ferrari’s power, it shares the same top speed of 193 miles per hour, costing much less at $242,000.

While the all-new Ferrari Purosangue is priced much higher than its direct rivals, the power output combined with the supercar-derived technology has left many reviewers in awe. And, of course, the Ferrari badge always adds a touch of heritage you’ll struggle to find anywhere else.