Volkswagen names new T-Cross colour ‘Rubber Ducky’ following public vote

After putting it out to a vote, the UK public decided on the toy-inspired name for the T-Cross’s vibrant shade of yellow.

Volkswagen’s UK arm has turned to members of the public to decide on a name for a new colour on the 2024 T-Cross SUV. 

Following a social media poll, ‘Rubber Ducky’ emerged as the winner for the T-Cross’s vibrant yellow hue. 

According to the German automaker, Rubber Ducky Yellow managed to gain 46 per cent of the overall vote.

“Some might say putting a paint name to public vote is a quackers idea,” said Oliver Lowe, T-Cross Product Manager at Volkswagen UK, in a written media statement.

“But we were confident people wouldn’t get in a flap while trying to decide on a new name, and we think Rubber Ducky Yellow was a really eggs-cellent choice.”

Alongside this new shade of yellow, Volkswagen added Clear Blue Metallic, Kings Red Metallic to the paint options on the 2024 T-Cross. 

As previously reported by Drive, the 2024 T-Cross benefits from a revised front grille, new front and rear bumpers, and X-shaped tail-lights on the outside.

On the inside, a digital instrument cluster is now standard across the range, and range-topping variants get a 9.2-inch touchscreen infotainment system. 

The 2024 Volkswagen T-Cross is due in Australia this year, which will replace the current model that has been on sale since 2020. 

It remains to be seen whether or not Rubber Ducky Yellow will be offered with the T-Cross locally. 

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